Mixpanel
A leading product analytics platform that helps you understand user behavior, track key metrics, and make data-driven decisions. It specializes in event-based tracking to analyze user funnels, retention, and cohorts.

Product Screenshots


Key Features
- Event-based tracking for granular user behavior analysis
- Funnel analysis to identify drop-off points in user journeys
- Retention analysis to understand user loyalty and churn
- Cohort analysis to segment users based on behavior and attributes
- Real-time data dashboards for immediate insights
- A/B testing integration to optimize product features
Who is it for?
For Game Developers
Understand user behavior within the game, optimize levels for engagement, and increase player retention through targeted in-app messaging.
For Media Companies
Track user engagement with content, optimize article layouts based on reading behavior, and personalize recommendations for increased readership.
For E-commerce Businesses
Analyze user journeys through the app, identify friction points in the purchase process, and improve conversion rates through A/B testing and personalized experiences.
What Users Are Saying
Alice K.
Verified Review
"Mixpanel's funnel analysis is a game-changer. We identified a key drop-off point in our onboarding flow and improved conversions by 20%!"
Bob M.
Verified Review
"The cohort analysis feature is fantastic for understanding how different user segments are engaging with our app. Really helpful for targeted campaigns."
Sarah L.
Verified Review
"Mixpanel is great, but the learning curve can be a bit steep for new users. Once you get the hang of it, it's incredibly powerful. Excellent customer support!"